How Brokers Saved 2020: CEO Exchange Speakers Share Strategies
If there’s one thing everyone can easily agree on, it’s that 2020 has seen more than its share of challenges. But for many top brokers, it has also been a year of surprising opportunity. On Sept. 17, during RISMedia’s 31st Annual Real Estate CEO Exchange, co-presented by the National Association of REALTORSⓇ (NAR), RISMedia gathered […]
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Marketing Matters: How to Build Your Brand and Stand Out in a Competitive Market
A familiar face in the Super Bowl commercial lineup, Rocket Mortgage® knows a thing or two about marketing. Here, the company’s Chief Marketing Officer Casey Hurbis discusses key marketing trends real estate professionals should follow to build their brand and stand out among the competition. He also describes his favorite marketing initiative to date. Paige […]
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NAR Leadership Discusses the ‘Now’ Normal at RISMedia’s CEO Exchange
Last week, more than 1,200 attendees joined RISMedia for its 2020 Real Estate CEO Exchange—an all-virtual event featuring more than 50 leading brokers and industry professionals who candidly shared the challenges they’ve faced this past year and their strategies for succeeding as we continue to grapple with the effects of the coronavirus. And while consumers […]
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What Does the Future Hold? The Outlook Is Cloudy
The markets have been churning at a steady pace from late summer into early fall, but is this coronavirus recovery continuing into the winter and beyond? According to Zillow®’s recent Home Price Expectations Survey, economists expect strong home prices to continue through at least 2021. After that, however, there’s too much economic uncertainty to say […]
Home Prices Rising Amid Continued Inventory Challenge
It’s more of the same, according to realtor.com®’s Weekly Housing Report for the week ending Sept. 19. Home prices continue rising and inventory continues to pose a challenge in today’s markets. Some areas are, however, on the rebound after wildfires and hurricanes impacted the real estate markets. The latest on home prices? They’ve continued to […]
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Standing Out in SoCal
Michele Harrington Vitals: First Team Real Estate Years in business: 40 Size: 13 offices, 2,200 agents Region served: Southern California 2019 sales volume: $5 billion 2019 transactions: 7,500 units www.firstteam.com Michele Harrington had spent four years in the Marine Corps when she discovered that she wanted to become her own boss. So when her enlistment […]
Don’t Miss Your Chance: Newsmaker Nominations Close in October
Our Newsmaker deadline is approaching, but there’s still time to nominate those who deserve to be recognized for their efforts in 2020! RISMedia will be accepting nominations for its 2021 Real Estate Newsmakers until 11:59 p.m. ET Oct. 15, 2020. RISMedia’s Newsmakers are individuals in the real estate industry who are making headlines for their […]
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New Single-Family Home Sales Skyrocket in August
August was a busy month for sales on new single-family homes. According to the latest from the Commerce Department monthly report, in August, sales increased 4.8 percent from July’s numbers. This is 43.2 percent above the August 2019 estimate of 706,000, reaching the highest pace since September 2006. The seasonally adjusted annual rate was 1,011,000 […]
Mayo Clinic Minute: Youth Sports Safety During a Pandemic
(TNS)—Besides the obvious physical benefits, youth sports provide social interaction that also can strengthen mental health. But most sports require close contact and interaction among athletes. Amid the COVID-19 setting, this poses a dilemma. The youth sports playing field has changed significantly in 2020. “Sports do require oftentimes close contact, sharing of equipment and other […]
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Thoughts on Leadership: Knowing Your Audience
With so many presentations to so many different leaders, my mind was focused this week on each particular audience and customizing my presentations to fit their specific challenges, opportunities and goals. In my research on customizing your message for particular audiences, here are key takeaways I embraced during my presentations: Exude warmth. Writing for Stanford Business, author […]